The benefits speak for themselves. According to a hubspot study: generate a qualified lead and 12 registrations for every 370 visits. You can double a company’s qualified marketing contacts by two in one year and multiply them by 7 in two. As for the leads, in just one year they multiply by 5 and in two, by 14. And of course, it also increases visits to the brand’s website: in the first year they multiply by 4 and in the second, by 12. In addition, this methodology is effective for companies in all sectors. The b2b have more conversions from visit to registration, but in return the b2c register a greater increase in accumulated visits.

But the figures are not everything

It is also necessary to take into account that it is a long-term investment that multiplies the Chinese Australia Phone Number List assets of your company. We can get the following benefits: contents that position the company as an expert in the sector and that can be profitable for years. Channels for attracting organic and direct customers, that is, independent of the means of payment. A database of qualified contacts that will grow over time. Greater reach and community around the brand. Reinforcement of the branding or brand image of the company, thanks to the greater number of visits and interactions achieved. A series of marketing automation processes that result in permanent resource savings.

Benefits and examples if you want to learn more about this digital marketing strategy, you can take a look at these articles: seo : the benefits of seo or search engine positioning in inbound and Mailing Lead how it can help you attract qualified traffic to your websiteContent : the content strategy is an essential piece. Discover the keys to create relevant and valuable content to attract more visitors. Social : social networks are a fundamental dissemination channel within your strategy. Discover how to take advantage of its full organic and paid potential. Lead generation – the goal of any attraction strategy is to generate quality leads on a regular basis. Learn how to convert your web traffic into qualified contacts. Inbound marketing vs. Outbound marketing : both inbound and outbound can help you achieve your goals globally. Here you can find out the differences between them and how to use them together in your strategy.