If we call fast growing industries in the internet era, eCommerce market is one of the top answers.
Multivendor platforms like Lazada and Shopee have become the go-to destination for sellers and brands looking to reach more customers. However, the mass availability of goods and stores made selling a challenge.
This creates a new consumer behavior where buyers no longer only care about the product.
They pursue the entire buying experience
This improved customer experience gives you more attention, sales, and customer lifetime value in the long run.
But how do you catch buyers in a saturated market?
While the words “saturated market” may cause entrepreneurs to back down, there are many eCommerce marketplace strategies you can employ to stand out and compete in your niche.
Whether you are an online seller, marketer or digital agency helping clients gain visibility in the marketplace, read on. In this article, we will share how you can attract customers to Lazada and Shopee. Additional note: This is based on our real client project. Split Dragon also offers market services for partner brands and agents .
What makes SEO for Lazada and Shopee different from SEO for Google?
Google SEO prioritizes content that is most likely to answer search queries. These factors involve domain authority, keywords and backlinks.
SEO on online marketplaces like whatsapp mobile number list Lazada and Shopee answers which products searchers are most likely to buy. Market search engines will look for descriptions that closely match the search query.
To get on top of market searches
you have to understand how to use keywords.
Keywords are the words buyers are most likely to use when they search for your product.
For example, if you’re selling cases for the latest iPhone 13, it’s likely that your target market will use the following words:
But let’s check out the highest ranking keywords in our SD keyword search tool :
The results show that most buyers look specifically for iPhone 13 shock-resistant cases, cases with straps, and cases with a camera cover.
Now that you know the keywords buyers use when searching for your product, you can optimize your listings.
These are the 3 most important areas you need to optimize in your Shopee or Lazada listing:
Title
Bullet Points/Description
Product image (Lorikeet)
Market optimization helps product Mailing Lead merchants’ products to be placed in the best position which will get more traffic.