Now that we are clear about what email marketing is and what it is for, the time has come to take action. 1) Define your […]
Read MoreThe role of email marketing
The conversion funnel is a very useful tool to visualize the different stages that a customer goes through, from when they first detect a need […]
Read MoreBenefits of email marketing for brands
In addition. The larger the database to which we send, the lower the cost per user. This low cost, together with its effectiveness, explains why […]
Read MoreWhat is email marketing
Reliable. Versatile, profitable, easy to measure. Therefore, it is an essential ingredient in marketing strategies for brands of all types, sizes and colors. But as […]
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