An annual study collects impressions upon leaving conferences and presentations by asking which aspect annoys participants most during presentations: the ” annoying powerpoint survey ” is a fun document but also very enlightening for all those who are call upon to create . Review and present slides on a variety […]
An incomprehensible graph reveals concepts that are not very synthetic and therefore difficult to assimilate. Complexity. While being an important principle not to be underestimat and while reflecting the real world. Must be present in an adequate and understandable way. Otherwise it drives people away from your goal. 5) moving […]
Rather than make a fool of yourself. If you plan to use technology during a presentation. Make sure you are able to set it up and manage it well. Start your report imm iately by giving at least the impression of being professional and moving smoothly between slides and programs. […]
Not only with powerpoint: davinci resolve is the most popular video iting and color correction program in the world of cinema. For post production of feature films and television series. But not only! It is also widely us in smaller companies. In many communication agencies for example. Find out how […]
All these communication and marketing activities make use of very specific digital tools . Which allow us to optimize times. Achieve objectives and above all measure the effectiveness of actions. But how do we learn the rules and which digital tools are suitable for our marketing objectives? You learn by […]
Yuotube ads. What are they and why are they important for a business. Guido marabini – 28 december 2022 youtube ads videos are the most successful type of online content and youtube’s advertising coverage is among the largest in the digital world. This simple information immeiately makes you understand the […]
Is tiktok ads also effective for b2b. Francesco farinelli – 4 january 2023 tiktok ads only a few years ago tiktok was a new social network from china known only vaguely by an adult target audience. But in a very short time it has become one of the most well-known […]
Social content marketing and eitorial plan. History of an evolution francesco farinelli – 10 january 2023 social content marketing building the social eitorial plan for a company represents a constant challenge for the creative team. The starting point. In fact. Is always and in any case a creative idea that […]
How online positioning strategies change with the messy middle marco targa – 12 january 2023 messy middle google has develope a new funnel concept. Less linear and more suite to describing the indecision. Steps and comparison paths that characterize the user’s buyer journey. This new model is calle messy middle. […]
You’re here because you need links. You’ve likely heard that links (or backlinks) are what helps your website to rank higher in Google. And you need to learn how to build them. Well… we (Ahrefs) have been building tools for professional link builders for 10+ years now. So it would […]
There are lots of SEO newsletters. Maybe too many. I sacrificed my email inbox to bring you a carefully chosen selection of favorites. Every newsletter included here does four things: Focuses specifically on SEO (and not just marketing) Offers valuable free content (and isn’t locked behind a Substack paywall) Sends […]
A featured snippet answers the searcher’s question with a short answer. Example: Example of a featured snippet. Since Google shows them on top of other results, this can be your shortcut to the very top. You stand the best chance of winning the snippet for keywords where you rank 2-8, […]
